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Technology Acceptance Model technology acceptance model



技术接受模型帮助我们理解为什么采用技术。 众所周知,TAM 断言,如果用户认为一项技术易于使用并且他们认为它对他们的需求有用,他们将更有可能使用该技术。 这将导致他们“实际”使用该技术。 使用了一些 Clipchamp 工具来制作这个视频,请查看它们特别是他们的视频编辑器非常有用且易于使用(双关语):。

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Technology Acceptance Model

Technology Acceptance Model

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Technology Acceptance Model
technology acceptance model
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14 thoughts on “Technology Acceptance Model technology acceptance model”

  1. Execelent material! Thank you!
    I recommend seeing TBP also. TAM came from TPB and focused in attitudinal variables to deal with mandatory technologies (in a organizational environment for instance). The normative variables of TPB (like personal image) are important for voluntary technologies, like a cell phone.
    I totally agree that any model is a reduced view of reality. That is the porpose of a model: to focus some aspects of a problem in order to better understand it 😉

  2. I really liked this – Thank you 🙂 At the end of the clip you say that there are other model that have since been developed, could you name them so i can research further?

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